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Mayfair Casino Research

Research and reports

Original editorial studies of London's licensed casinos. Etiquette, dealer dynamics, house edges, VIP rooms and the long quiet history of the British casino floor.

This is where we put the work that's too long for an article and too specific for a course. Each report is researched on the floor, sourced from the public record, and signed by the desk that wrote it. We publish one major study a year and shorter notes in between.

Everything here is free to read online. Reports also ship as a PDF for printing or for press use, with proper attribution.

Annual report 15-min read PDF available

2026 London Casino Etiquette and Operations Report

An editorial study of London's licensed casino floors. Inside Mayfair and West End rooms with a clear-eyed look at dealer dynamics, table etiquette, dress codes, VIP operations and the actual house edges by game. Field notes, public licensing data and the quiet rules nobody writes down.

What we're working on

The 2026 etiquette report is the first in an annual series. A shorter midyear note on the impact of recent UK Gambling Act updates on land-based rooms is in research now, due in October. The 2027 report will look harder at table mechanics, dealer training and what changes when a room goes cashless.

Press and academic readers are welcome to cite the work with attribution. The desk is reachable through the school masthead.

Annabel Cavendish, Editor-in-Chief

About the desk

Mayfair Casino Research is the editorial unit behind mayfaircasino.com and the Mayfair Casino School. We are not a casino operator. We are an independent publisher writing about casinos for British readers, with all gaming references in our research backed by named sources or first-hand floor observation. Editorial standards are documented on the school masthead.